Randy E. Williams, Jr. operates as a New Jersey Real Estate professional in three different capacities: Partner with United Real Estate (Edgewater, New Jersey), Co-Founder of the ProServ Realtor Mentorship Program and Team Leader of ProServ Realty Group. After working 12 years in the Banking Industry as an Accountant and Auditor, he decided to shift gears and pursue his true passion – Real Estate Sales. Within the six years that Randy has been a Real Estate professional, he has sold over Fifty million dollars of Real Estate, mentored over 40 Realtors, and is actively growing his real estate office and team.
Who is Randy E. Williams, Jr., and what was your motivation for starting your brand?
I am an entrepreneur, optimist, goof-ball, and fun-loving man striving to live life to the fullest. The desire to build my brand started with the motivation to provide for my daughter and to have the flexibility and freedom to use my time as I see fit. As I became more successful, I desired to help others do the same through mentor-ship. There is enough room for everyone to be successful and I want to help as many people as I can – from Clients to Realtors.
What are some of the main challenges you faced with growing your brand?
The Real Estate industry is super competitive and is rapidly changing, and so effectively carving out my own lane, while being a trusted resource to my clients (Buyers, Sellers, and Realtors) has always been something that I strive to do at the highest level. During my first year in the industry, I thought to myself – "There are so many Realtors in the market, how can anyone make a real living?" especially not knowing anyone in my network looking to buy or sell a home. I knew it was going to be tough to break
into my market. However, I quickly learned that it takes grit, tenacity, and patience to grow your brand. Over the next few years, I read 56 books on real estate sales and got active. There was a lot of trial and error, but over time I found my stride.
What is some advice that you would have for anyone looking to follow in your footsteps?
When I talk to aspiring Realtors, I tell them that this business is for entrepreneurs and go-getters. You have to be okay with rejection and the fact that it takes time to see results. Most importantly, as a Realtor, you are a business, and your company has a brand – so make sure you treat yourself and your career as such.
What is next for you?
In the immediate future, I plan on doing real estate investing and growing my office/team. My mid to long-term goals include opening 2 - 3 more real estate offices and stepping out of production to focus on real estate investment and development.
Follow Randy @randytherealtor on IG and on Facebook at https://www.facebook.com/realestaterandy/